Pitfalls of Web Marketing

There are very few things in the world that are perfect. Most of them that are perfect happen to be natural and not manmade. Everything we create is prone to a lot of errors. Some of those errors get fixed over time, some don’t. Web marketing has its share of pitfalls that you will have …

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Dos & Don’ts of Email Marketing

Email marketing is one of the earliest concepts of web marketing. It is also the most tried and tested, studied and proven web marketing practice. Social media is still evolving. Search engine optimization is still baffling for most business owners. Concepts like pay per click advertising have their share of endorsers and critics. If there …

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How to Engage with your Website Traffic

Let us presume two scenarios. One, you buy website traffic and generate some traction. Two, you engage with an audience on social media and generate some traffic. In both scenarios, you are getting your traffic redirected from third party sites and you have them landing at a specific webpage. It is possible that some traffic …

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How to use Social Media to generate Traffic?

The world is still trying to figure out how to use social media to reap its potential rewards. Social media is still evolving. As more people hop onboard, as more analytics are assessed, as companies try myriad new ways to gain exposure and as the behavioral approach of social media users keep changing, it would …

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What Makes A Website Go Viral?

What Makes A Website Go Viral?   Not too long ago, you would have prided in the fact that you have an amazing website. Today, creating an impressive design is only the first leg of the journey. Your website needs to have the kind of exposure you desire. The target could be a thousand hits …

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Find a Cause, Endorse & Propagate it on Social Media!

Find a Cause, Endorse & Propagate it on Social Media!   As a company, you need to have substantial exposure among your target audience. The target audience should not only be aware of your company’s existence but should view your products or services as worthwhile and reliable. Over time, the target audience needs to find …

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The Significance of Brand Mentions in Web Marketing

The Significance of Brand Mentions in Web Marketing   Imagine a world without internet. It shouldn’t be too hard if you are a baby boomer or even if you are the subsequent generation, which we often refer to as gen X. Before we had search engine optimization, pay per click advertising and social media marketing, …

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Top Five Small Business Web Marketing Tips

Top Five Small Business Web Marketing Tips   Should you buy website traffic? Absolutely. When you purchase your website traffic from a reliable resource, the benefits are going to be enormous. You will connect to an audience that is going to be keenly interested in new perspectives and exciting products/services.   However, it’s one thing …

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How can a Company become a Brand on Social Media?

Internet marketing is a perennial endeavor. Even if you achieve the traffic you want, you need to keep working on various web marketing strategies to stay relevant, to stay exposed and to be in popular reckoning. Of the various virtual platforms that exist at your disposal, social media is one of the most rewarding. It …

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Ways to Make Email Marketing More Effective

5 Essential Web Marketing Tips For Small Businesses   If you want to buy website traffic, there is no question that you have more than one option available to you. However, while buying real website traffic is a viable possibility, you don’t want to put all your eggs in that particular basket.   In fact, …

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